About PanelShot
Traditional user research is slow and expensive. A single focus group can take weeks to organize and cost thousands of dollars — putting meaningful feedback out of reach for most teams.
PanelShot changes that. We use AI to generate synthetic focus groups — diverse panels of realistic personas that evaluate your product, landing page, or content in minutes instead of weeks.
Our Mission
We believe every team — from solo founders to large enterprises — deserves fast, affordable access to directional user feedback. Our mission is to make it possible to get 100 opinions in 12 minutes, so you can iterate faster and build with more confidence.
How It Works
You submit a target — a URL, a PDF, a design — and PanelShot generates a diverse panel of AI personas tailored to your audience. Each persona evaluates your content against customizable rubrics, then we synthesize the results into actionable insights. No recruiting. No scheduling. No transcription.
Built With Care
We're transparent about what synthetic feedback is and isn't. AI-generated personas are a powerful tool for rapid iteration and catching blind spots, but they're not a replacement for real user research. We design PanelShot to complement your existing research workflow — not replace it.